In the recent social media marketing talk at of the Certified Digital Marketer (CDM) Program, Jason Cruz, Director of Community Management of MRM Worldwide Manila stresses the importance of an online community manager whose personality fits the brand’s social media persona.
EDGE RANK is the name commonly given to the ALGORITHM that Facebook uses to determine what should be displayed in a user’s NEWS FEED. As of 2011. Facebook has stopped using the EDGE RANK term INTERNALLY to refer to its NEWS FEED RANKING ALGORITHM.
EDGE RANK used to be straight forward with 3 main components and their subsets. Now Facebook has a new algorithm that takes into account more than 100K factors in addition to the original three
Analysis of the Internet Retailer 500 Facebook Pages shows engagement sunk 27% in 2013 vs 2012, and rumors abound that Facebook’s News Feed algorithm is increasingly hiding Page posts to force marketers to pay for exposure in the News Feed.
The average user’s network generates 1500 updates per day, but only a fraction of them appears in the News Feed. More individual status updates means more competition for organic slots
Facebook never revealed all ranking factors, only some. Researchers, surveyors and analysts tried to figure out some others
The old formula
You might have noticed lately that some posts on Facebook might get more engagement than others in the same page. The same goes with Twitter and LinkedIN. After studying the behavior of Fans and Followers on social media using sources like Social Bakers, Quintly and BufferApp, the following are the ideal length to post on different social media platforms:
The ideal length of a tweet is 100 characters
A simple way to protect your Facebook account
In a bid to keep its users’ accounts safe, social networking site Facebook has created an automated service that monitors the web for stolen email addresses and passwords.
The service checks credentials to see if they match those being used on Facebook.
Read more onhttp://gadgets.ndtv.com/social-networking/news/facebook-now-checks-and-notifies-users-if-passwords-have-been-stolen-609954
If you are new to Twitter or have been using the micro blog site for a while, getting new followers is probably one of your priorities. The following are my top 7 things to do to increase your followers base for your personal account
1. Have a clear personal profile and back ground image. Tweeps need to know who they are talking to
2. Have a clear bio. State why are you on Twitter, what are the topics you are interested in. I also prefer if you use one or two hash tags in the bio
أجرت محطة سكاي نيوز العربية البريطانية مقابلة عن انتشار الشائعات في الأردن، خلال الفترة الماضية، وأصبحت بفضل وسائل التواصل الاجتماعي قوة ضغط كبيرة، تسهم في تشكيل الرأي العام في عدد من القضايا، لكن الحكومة الأردنية تقول إن للحرية، مسؤولية وطنية ينبغي احترامها. بالرغم ان التقرير لم يشمل تفاصيل المقابلة وعن التوصيات التي اقترحتها للحد من هذة الإشاعات الا انني سأنشر التقرير الأخباري هنا
My story with REACH 2.0 began 1.5 years before registering the company. It began with Hiba!
Hiba is a 12 year old cancer survivor who lost both of her eyes to the disease. Her dad was calling IT companies in Jordan to donate a laptop for his daughter where he wanted to install an educational software by Sakhr that will help Hiba with her studies. At that time, I was still working with Offtech and Hiba’s dad called the office later in the evening after all the staff left. It happened that my colleague answered the phone and I over heard the conversation. I told him, listen, let me talk to him!
5 years ago I had a blog called Under My Olive Tree which is today a registered NGO. I posted about Hiba’s case in the blog and posted about donating a laptop on Twitter in the morning. And by 8 P.M I received $800 in donations to buy the laptop!
I have to admit that the whole thing still gives me the goose bumps today but it also showed me how important social media is in our world and how we can use it for the good and of course to promote our businesses. It was a turning point for me as I discovered I love two things:
community service and social media!
I thought to my self, it’s time to follow my passion and become self employed.
That was the beginning
** Hiba got accepted to university this fall